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POPPING TO TOP WITH THE PEPPER

Being recognized for the efforts and actions you put forward to get upfront is one of the best feelings ever to live and rejoice. Team Backstage is much proud and privileged to present our beloved ones with the pleasurable news that we have been awarded The Pepper Awards 2021, one of the biggest advertising awards in India.

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SORT IT OUT WITH OUTSOURCING

Think how pleasant and amusing it would be for you to get aided with the assistance from experienced experts and talented entities for an expense which fits fine with your wallet. Well, for the purpose achieving this delightful arrangement, the practice of outsourcing has been established around the world.

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Adding the Emotional Add-ons in Advertising

The ability to feel and express different emotions with the ones we live around makes our life what it is. As living beings we all have certain sets of emotions and feelings which define who and what we are. These emotions which we carry along with us can influence our lifestyle, behaviour, companions, perspectives and opinion formation. That’s why in the field of advertising, emotions are considered as one of the most important tools for branding and marketing.

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CONTENT AND COPY, THE SAME OR NOT

Marking your name in the marketing sphere with a convincing storytelling strategy is one among the most fruitful way to nurture your brand in the brand-new era. Read our blog to know more..

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A Step-by-Step Guide to Creating Cornerstone Content That Your Readers and Google Love

Want to grab customer attention without losing them again in a minute? Create content that adds value to their life and is still relevant to your brand & business. Here's how!

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The Content Counts

In the skillful art of branding, the craft to create suitable content for the client can be considered as one of the salient skill to possess. Branding is the art of pushing customers to perceive a business in a certain way and a meaningful content cast the spell for this persuasion.

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5 Vital Components That Make a Winning Landing Page

A landing page can significantly improve your internet marketing efforts, particularly your PPC campaigns. Unlike your website, where customers can become overloaded with information as they wander from page to page, a landing page directs them to the solution they need.

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Effective Steps to Drafting a Winning Instagram Marketing Strategy

1. Decide on a content strategy.

The core and basis of your Instagram marketing plan is your content strategy. In the end, if the content you share isn't interesting or relevant to your target demographic, you'll struggle to be successful on Instagram.

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Get More Views on Your YouTube Videos Using Keyword Strategy

A well-researched Keyword Strategy can amplify your YouTube video views by over 10x, do you agree? If not, check out our latest blog and see how we help you achieve this objective with minimal investment. YouTube is one of THE most credible platforms for broadcasting your videos and making your content available to people around the globe.

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An Actionable Guide to Use SERP Features to Power Pack Your Content Strategy

Many brands & marketers are guilty of approaching the Search Engine Result Page (SERP) features from the wrong perspective. In the past, people used to write content specifically to rank on SERP features, but that approach doesn’t work any longer.

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Top 5 logo trends in 2021

As the name of a person stands as a part of their identity, a well-designed logo act as a brand’s identity and add on to its distinctiveness. To be a good branding agency and to adapt with the changes and challenges that are going in the industry, it’s very important to keep in touch with the trends that are occurring in the field.

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Let's Celebrate Diversity

While growing up, have you ever wondered why the people appearing in advertisements are always skinny, fair, and tall?

Why isn't there a plus-size woman/man?

Why isn't there a short model?

Why they are not represented in advertisement campaigns?

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Move On With the Motion Logos

As the name of a person stands as the introductory trait of their identity, the logo associated with a brand will serve as its primary sign of recognition. A properly constructed logo can deliver right impression and genuine communication with the customers. That’s why prominent brands across the globe are investing on brand agencies to develop an ideal logo.

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The Best Creative Agency Trends to watch in 2021

You know the evolving creative design and marketing trends will witness innovative trends in 2021. Transformational Ideas employed by the top creative agencies either move from side-line to mainstream, some wipe out the old ones bringing up trends of today and the future and some will also be a continuation of what has been successful in 2020.

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How to Choose the Right Branding Agency ?

A strong relationship with best brand agencies will definitely help a brand entity grow fruitfully. Choosing the right branding partner is of course, a daunting endeavour as well as an important decision whether it is for a new brand or a re-branding. Branding agencies ensure that the visual and creative aspects are always ahead of the curve which will divert the customers focus towards your brand.

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Why Design Matters in Advertising ?

Design is an essential part of advertising and vital to business. Smart designs are directly proportional to stronger consumer attraction and trust. Innovative and unique advertisements are what make a brand appealing to its audience and undoubtedly, it is the design involved, which makes the advertisement memorable.

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